Steps Entertainment Limited Company will on Saturday release
several awards to various stakeholders in the movie industry in Tanzania. These
awards are an inhouse product of Steps Entertainment Limited for movies
produced and distributed in 2012-2013 by the company.
Ignatius Kambarage, Marketing Manager for Steps Entertainment shows one of the trophies to be given during the Awards night on Saturday, at a press conference held at Hotel de Marg on Wednesday 12th in Dar es Salaam. Looking on is Steps Solar Manager, Johnson Mwamba.
Steps Entertainment Limited has been doing this
for the past few years as an annual event to thank all stake holders working
with them though they didn’t publicize the event that much. This time around
they have made it even bigger and better by including more categories. They are
trying to reward all parties that contribute to the film industry in one way or
the other be they producers, artists, distributors, script writers or the
media.
The colourful event will take place on June 15th
at Blue Pearl Hotel and will be solely
sponsored by Steps Solar. Attendance will be as per invitation card no entrée
fee will be charged. According to Steps Entertainment Manager, Moses Mwanyilu,
the awards will be based on eight categories as follows:
1.
Best Film of the Year
2.
Best Film producing company
3.
Popular artist within and outside
Tanzania
4.
Best upcoming artist
5.
Best actress
6.
Best actor
7.
Best Producer
8.
Best scriptwriter
In the long run Steps Entertainment hopes that
this event will grow bigger and bigger and reach international levels and that more stake holders will understand the
understand the importance of film industry in promoting and marketing Tanzanian
culture.
Steps Entertainment took the movie industry to a
different level when it launched movies in Rwanda two years ago. It also
facilitated production and distribution of movies co-starred by Tanzanian and
Nigerian movie stars.
Due to Steps Entertainment’s large distribution
network, Tanzanian movies are watched in East Africa and beyond showcasing
Tanzanian culture.
Speaking at the press conference BASATA Seniour
Arts Officer and Head of Quality and quantity promotion and control, Seleman
Khalifa Mabisso said this gesture by Steps Entertainment should come as a wake
up call to other stakeholders in the film industry. He reiterated the fact that
all companies dealing with artists should follow legal procedures in whatever
they do and commented Steps Entertainment for abiding by the laws of the
country in their endeavour to promote artists and their work.
Tanzania Film Federation President, Simon
Mwakifamba urged companies to join the bandwagon in supporting the film
industry in the same manner they support other social efforts like beauty
contests, soccer etc.
The Manager for Steps Solar, Johnson Mwamba
called upon other corporate to join hands in supporting the film industry so
that the awards can become bigger and better in the years to come.